Home Archive Contact
PDF download
Cite article
Share options
Informations, rights and permissions
Issue image
Vol 11, Issue 2, 2023
Pages: 398 - 404
Conference paper
See full issue
Metrics and citations
Abstract views: 3
PDF Downloads: 4
Google scholar: See link
Article content
  1. Abstract
  2. Disclaimer
Received: 06.12.2023. >> Accepted: 13.12.2023. >> Published: 16.12.2023. Conference paper

ULOGA MEDIJA U PROCESU ZELENE EKONOMIJE/ THE ROLE OF THE MEDIA IN THE GREEN ECONOMY PROCESS

By
Minel Duvnjak ,
Minel Duvnjak

International University of Travnik , Travnik , Bosnia and Herzegovina

Elma Arslanović ,
Elma Arslanović

International University of Travnik , Travnik , Bosnia and Herzegovina

Esma Hamzakadrić
Esma Hamzakadrić

International University of Travnik , Travnik , Bosnia and Herzegovina

Abstract

The green economy aims to reduce economic risks and disadvantages, and aims for sustainable development without environmental degradation. The green economy must go through comprehensive changes in the way of thinking and a clearly focused strategy. Public relations as a separate management function helps in establishment and maintenance. Today, we cannot imagine life without the media, because they are in the daily life of an individual. The media have become educators of people, especially children and young people. The media have a great influence in society, and they serve to connect the whole world. The media has expanded so much that it can influence our impressions, feelings, and understanding of the world. The size and impact of the pressure on the environment in Bosnia and Herzegovina is a consequence of the development trends in Bosnia and Herzegovina and the consent that comes to the environment through cross-border pollution. In the sixties and seventies of the last century, the understanding of literacy as a necessary condition for ecological growth and national development prevailed in the international community. In particular, the growth of the population has led to complex environmental problems, such as pollution of the atmosphere, water, soil... Since the media have the power to provide information quickly, they should highlight more important topics and strive more towards responsible behavior.

The statements, opinions and data contained in the journal are solely those of the individual authors and contributors and not of the publisher and the editor(s). We stay neutral with regard to jurisdictional claims in published maps and institutional affiliations.