Faculty of Management, Comenius University , Bratislava , Slovakia
Faculty of Management, Comenius University , Bratislava , Slovakia
Faculty of Management, Comenius University , Bratislava , Slovakia
Faculty of Technical Sciences, University of Novi Sad , Novi Sad , Serbia
Nowadays, e-commerce is used a lot all around the world including Slovakia and Serbia, as well. In the last years, Slovakia and Serbia observed a significant increase of the share of enterprises with electronic sale as well as the growth in turnover from this type of sale. Shopping on the Internet has been gaining the popularity in Slovakia and Serbia. People feel more and more comfortable when shopping online. The number of users who shop on the Internet increases every day. In the last two years, Slovakia and Serbia recorded a big number of newly opened internet stores. The growing e commerce trend is going to continue also in the future and is going to have more significant influence on our way of shopping and entrepreneurship.
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