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Vol 11, Issue 2, 2023
Pages: 104 - 115
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Received: 06.12.2023. >> Accepted: 13.12.2023. >> Published: 16.12.2023. Review paper

MEDIA TRANSFORMATION THROUGH THE GREEN ECONOMY IN THE WESTERN BALKAN COUNTRIES: A SPECIAL FOCUS ON BOSNIA AND HERZEGOVINA'S PYRAMIDS

By
Anita Dimitrijovska Jankulovska
Anita Dimitrijovska Jankulovska

MIT University , Skopje , North Macedonia

Abstract

In this scientific research paper, I started from the media transformation related to the green economy of the Western Balkan countries. This transformation affected the entire region, especially certain sectors. The media plays an important role in this whole thing. Conveying constantly interesting stories related to those areas can contribute to increasing popularity and increasing awareness among people, when it comes to reducing pollution and increasing the recycling process. Special reference in this paper is the Bosnian pyramids, which thanks to the media, are becoming more and more popular. The media's coverage of Bosnia and Herzegovina's pyramids has played a crucial role in shaping public perception and generating interest in the region.

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