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Vol 4, 2014
Pages: 380 - 387
Review paper
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INTERNACIONALNI UNIVERZITET TRAVNIK U TRAVNIKU
EKONOMSKI FAKULTET TRAVNIK U TRAVNIKU
PRAVNI FAKULTET TRAVNIK U TRAVNIKU
FAKULTET ZA MEDIJE I KOMUNIKACIJE TRAVNIK U TRAVNIKU

u saradnji sa

MIT UNIVERZITET SKOPLJE, SJEVERNA MAKEDONIJA
VEVU, VELEUČILIŠTE LAVOSLAV RUZIČKA U VUKOVARU, HRVATSKA
VELEUČILIŠTE VIMAL, SISAK, HRVATSKA
CKKPI, TRAVNIK, BOSNA I HERCEGOVINA

organizuju

31. MEĐUNARODNU KONFERENCIJU

EKONOMSKE, PRAVNE I MEDIJSKE INTEGRACIJE BOSNE I HERCEGOVINE I ZEMALJA ZAPADNOG
BALKANA KAO KLJUČNI POKRETAČ EUROPSKIH VRIJEDNOSTI

12. – 13. decembar 2025. godine

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Received: 28.04.2014. >> Accepted: 09.05.2014. >> Published: 23.05.2014. Review paper

LOGISTIC OPERATOR AS A PERSPECTIVE MODEL FOR TRADITIONAL FREIGHT FORWARDER

By
Ljupčo Sotiroski ,
Ljupčo Sotiroski
Snežana Bilić ,
Snežana Bilić
Borka Tushevska
Borka Tushevska
Abstract

In this article we trace the latest developments in the field of shipping, transport, logistics in Macedonia and the region. Through analysis and elaboration of these issues, we want to emphasize the importance of this sector for the overall domestic, regional and international trade, simultaneously to point out the necessity of its imminent transformation. The 
phenomenon “globalization“and diversification of trade activities put the freight forwarders and transporters before a big challenge. This challenge was also a test of their survival. Companies from this area had to decide whether to invest in their transformation in 3PL and 4PL service providers, to allow a friendly takeover by freight forwarders, or finally to get lost in the ferocious competition, and gradually disappear from the shipping market. Research conducted on these issues adduce us to a several key points that we seem functional for creating and implementing successful business politics, in domestic and regional logistics sector. Namely, using a few basic methods of research, interview, questionnaire, and comparative method we concluded that: the concentration of capital in the hands of a few global logistics giants will throw out market freight forwarders who operate as small and medium enterprises. 

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