INTERNACIONALNI UNIVERZITET TRAVNIK U TRAVNIKU
EKONOMSKI FAKULTET TRAVNIK U TRAVNIKU
PRAVNI FAKULTET TRAVNIK U TRAVNIKU
FAKULTET ZA MEDIJE I KOMUNIKACIJE TRAVNIK U TRAVNIKU
u saradnji sa
MIT UNIVERZITET SKOPLJE, SJEVERNA MAKEDONIJA
VEVU, VELEUČILIŠTE LAVOSLAV RUZIČKA U VUKOVARU, HRVATSKA
VELEUČILIŠTE VIMAL, SISAK, HRVATSKA
CKKPI, TRAVNIK, BOSNA I HERCEGOVINA
organizuju
31. MEĐUNARODNU KONFERENCIJU
EKONOMSKE, PRAVNE I MEDIJSKE INTEGRACIJE BOSNE I HERCEGOVINE I ZEMALJA ZAPADNOG
BALKANA KAO KLJUČNI POKRETAČ EUROPSKIH VRIJEDNOSTI
12. – 13. decembar 2025. godine
Ekološki fakultet Travnik, Internacionalni univerzitet Travnik u Travniku , Travnik , Bosnia and Herzegovina
Ekološki fakultet Travnik, Internacionalni univerzitet Travnik u Travniku , Travnik , Bosnia and Herzegovina
Ekološki fakultet Travnik, Internacionalni univerzitet Travnik u Travniku , Travnik , Bosnia and Herzegovina
The circular economy represents an alternative economic model that seeks to minimize waste and optimize resource use through reuse, repair, refurbishment, and recycling. This paper explores the importance of consumer education as a key factor in the successful transition to a circular economy. Through analysis of the current situation in Bosnia and Herzegovina and examples of good practice from the European Union, the paper identifies key educational strategies and their impact on consumer behavior. The results show that informed and educated consumers significantly contribute to the development of circular business models through their consumer decisions. The paper concludes that a systematic approach to consumer education is necessary to achieve the long-term goals of the circular economy and proposes concrete measures to improve educational programs in the context of Bosnia and Herzegovina and alignment with EU practices.
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