Home
More Filters
Zbornik radova

Vol 15 2026

Zbornik radova

Vol 14 2025

Zbornik radova

Vol 14 2025

Zbornik radova

Vol 14 2025

Zbornik radova

Vol 13 2024

Zbornik radova

Vol 13 2024

Megatrends are long-term, global forces that shape the economy, society, technology, and culture, posing new challenges for logistics. The aim of this paper is to examine the impact of key megatrends on logistics processes and supply chains, and to demonstrate how the research laboratories of the Faculty of Logistics at the University of Maribor (F...

By Mirjana Lazarević, Mateja Forte, Uroš Kramar

Emerging technologies are reshaping mobility toward greater sustainability by enabling electrification, automation, connectivity and shared services. While offering pathways to lower emissions, optimized resource use, and inclusive transport systems, their implementation faces significant hurdles. This paper provides a structured examination of the...

By Anja Maria Došlo

The work points to the need to act in order to achieve the resilience of the economy, through mobile sustainability, which is becoming increasingly important in the aspect of climate change, complex geopolitical relations and the dominance of great powers. The factors that condition the development of sustainable mobility are analyzed, with special...

By Siniša Bilić, Muamer Muminović, Marko Jurakić

The paper provides an analysis of the occurrence of a catastrophic debris flow in October 2024 at the Donja Jablanica site and provides projected remediation measures. As a result of the debris flow, 18 people died. Several houses were completely rendered unusable, while a significant number of buildings suffered major damage. The culvert located u...

By Ermedin Halilbegović, Nadir Halilbegović

In modern engineering, making decisions about the safety and durability of structures is a challenge that requires a deep understanding of the nature of materials and loads. Engineering practice has historically relied on firm rules and clearly defined parameters, which we call a deterministic approach. However, working on large infrastructure proj...

By Zlatica Kuliš, Amar Hrustanović

Contemporary tourism trends increasingly include innovative and sustainable forms of accommodation that combine nature-based experiences with a higher level of comfort. One such form is glamping tourism, which has experienced significant global growth in recent years. In Bosnia and Herzegovina, however, this type of tourism is still insufficiently ...

By Denis Marjanović, Nera Akrap, Emira Kasumović

The rapid development of technology and the increasing adoption of AI-based tools are changing the way organizations manage sales teams. The paper provides a systematic overview of relevant literature in order to explore how artificial intelligence transforms key sales management processes, from recruitment to onboarding salespeople, through predic...

By Zvonimir Filipović, Stijepan Petrović, Marko Galić

In contemporary society, marked by growing environmental challenges and pressures to adopt sustainable practices, green marketing is becoming one of the key tools of corporate communication. Companies strive to shape their identity through narratives that emphasize environmental care, sustainable production, and responsible resource management. At ...

By Ana Kajić, Šejla Džanan

15.05.2026. Professional paper
CORPORATE BRANDING STRATEGIES ON LINKEDIN

Nowadays, we can say that LinkedIn has become a key platform for the strategic development of corporate brands. Linkedin offers practical strategies and clear recommendations on how to set the frequency and content of posts to help businesses address common challenges and strengthen their online presence. Organizations can use LinkedIn corporate br...

By Eva Porazikova, Branislav Dudić, Jaroslav Vojtechovsky

The integration of energy storage into distibution networks is becoming a key in the modernization of power systems. This paper explores various energy storage technologies, including battery systems, pumped storage, thermal storage, and kinetic storage, analyzing their advantages and disadvantages. A particular focus is placed on the role of energ...

By Belmin Šehić, Saša Đekić