INTERNACIONALNI UNIVERZITET TRAVNIK U TRAVNIKU
EKONOMSKI FAKULTET TRAVNIK U TRAVNIKU
PRAVNI FAKULTET TRAVNIK U TRAVNIKU
FAKULTET ZA MEDIJE I KOMUNIKACIJE TRAVNIK U TRAVNIKU
u saradnji sa
MIT UNIVERZITET SKOPLJE, SJEVERNA MAKEDONIJA
VEVU, VELEUČILIŠTE LAVOSLAV RUZIČKA U VUKOVARU, HRVATSKA
VELEUČILIŠTE VIMAL, SISAK, HRVATSKA
CKKPI, TRAVNIK, BOSNA I HERCEGOVINA
organizuju
31. MEĐUNARODNU KONFERENCIJU
EKONOMSKE, PRAVNE I MEDIJSKE INTEGRACIJE BOSNE I HERCEGOVINE I ZEMALJA ZAPADNOG
BALKANA KAO KLJUČNI POKRETAČ EUROPSKIH VRIJEDNOSTI
12. – 13. decembar 2025. godine
University of Kragujevac , Kragujevac , Serbia
University of Novi Sad , Novi Sad , Serbia
OŠ »Otoka«, Otočkih heroja bb, Bosanska Otoka
Visoka železnička škola strukovnih studija, Zdravka Čelara 14, Beograd
The authors of this paper analyze the necessity of applying contemporary concepts of entrepreneurship on the transition economy markets in the function of achieving the goals of competitiveness and business excellence. Entrepreneurial behavior is a way of thinking, defined by a creative approach to business. The essence is in innovative action, which creates the conditions for the development of business entities and the economy as a whole. The greatest opportunity for the economic development of the countries in transition is the development of entrepreneurship. The main factor that defines a new model of organizational management is knowledge. The key factor of global competitiveness and the basic imperative of the modern economy is the continuous improvement of knowledge and productivity, which in the post-war sense penetrates wider and more adequate application of modern management methods and techniques.
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