INTERNACIONALNI UNIVERZITET TRAVNIK U TRAVNIKU
EKONOMSKI FAKULTET TRAVNIK U TRAVNIKU
PRAVNI FAKULTET TRAVNIK U TRAVNIKU
FAKULTET ZA MEDIJE I KOMUNIKACIJE TRAVNIK U TRAVNIKU
u saradnji sa
MIT UNIVERZITET SKOPLJE, SJEVERNA MAKEDONIJA
VEVU, VELEUČILIŠTE LAVOSLAV RUZIČKA U VUKOVARU, HRVATSKA
VELEUČILIŠTE VIMAL, SISAK, HRVATSKA
CKKPI, TRAVNIK, BOSNA I HERCEGOVINA
organizuju
31. MEĐUNARODNU KONFERENCIJU
EKONOMSKE, PRAVNE I MEDIJSKE INTEGRACIJE BOSNE I HERCEGOVINE I ZEMALJA ZAPADNOG
BALKANA KAO KLJUČNI POKRETAČ EUROPSKIH VRIJEDNOSTI
12. – 13. decembar 2025. godine
Faculty of security – Skopje, Macedonia , Skoplje , North Macedonia
One of the important issues that correlates with the efficient business of the modern corporation is the issue of corporate responsibility. Corporate responsibility is linked to the achievement of corporate objectives and key corporate values. In scientific literature there are various considerations about corporate responsibility. The author in the paper gives an analysis of these considerations and analyzes two important principles for effective business operations of the corporation: HSEC - (Health, Safety, Environment Management, Community Relations) and BCCM (Business, Crisis and Continuity Management). The author will use the following methods: analytical method, descriptor method, and method analysis of content analysis. The author analyzes the need for management to monitor external and internal causes that cause a crisis. Management is obliged to recognize the shape of the threat and to apply a certain kind of strategy. In the concluding observations, the author determines the activities that management should take in order to efficiently operate the modern corporation
corporate responsibility, risks, security management, external and internal causes of the crisis
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